


Chinese ethnographer Christina Xu explains that the studio “correctly thinks Chinese people will be proud of the fact that Matt Damon starred in a Chinese movie, like Chinese parents are proud of your first white friend because it's a sign that you've been accepted into their society. It’s a sign of legitimacy, an awkward but not entirely unwelcome fist bump from Hollywood. To audiences in a Beijing movie theater, a white guy showing up at the Great Wall to fight dragons isn’t just one more in a relentless series of slaps in the face from a system catering to white audiences. Applying the grounded theory approach, this study identified three major themesbusiness, soft power, and whitewashingin the US media coverage of The. (For comparison, the last Transformers cost $210 million.) Since most Chinese films star Chinese actors, representation isn’t the same concern for audiences as it is in the U.S. It cost $150 million, making it the most expensive movie ever filmed in China. It’s more complicated when you consider that it’s actually a co-production between American and Chinese studios-the largest ever, in fact. But The Great Wall isn’t intended exclusively for American audiences. The reason Hollywood would rather put a white actor in front of American moviegoers is because studios dubiously believe that’s what Americans want, and what will sell tickets. Still, whitewashing isn’t just an issue of casting. This content can also be viewed on the site it originates from.
